Bond Girls: Gender, Technology and Film

March 21st, 2003

By Michelle Adams

Abstract:

In both society and its cinematic representations, technology and culture are bound together, acting and reacting to one another. These bonds have combined to transform gender. In this paper, I will examine the relationships between technology and gender in one of the most widely recognized and popular film collections of modern film studies: James Bond movies. In this context, the relationships between various women and Bond, as well as the relationships between women and technology, are extremely enlightening as to the gender ideologies that exist in contemporary society. These interactions reveal deep-seated conventions involving romance and sexuality between men and women that add complexity to modern womanhood in film and in society; I will examine this intricate set of ideologies through the lens of the Bond films, focusing most closely on the films made in the 1990s post-internet culture: Goldeneye, Tomorrow Never Dies, and The World Is Not Enough.

Full Article (PDF): Michelle-Adams-Bond-Girls.pdf

Posted under: Journal, Journal Volume III 2,482 views

About Michelle Adams

Michelle Adams is an alumna of Georgetown University, where she received an MA in Communication, Culture and Technology with a concentration on Media and Cultural Studies. Her research involved the analysis of film and other forms of art and pop culture as mediums of ideological expression. Originally from New York, she graduated from Franklin and Marshall College in Lancaster, PA with an honors degree in English Literature and a minor in Women's Studies.

Journal Volume III